You may have noticed that Google has introduced a new feature called “Search, Plus Your World.” What does this mean? According to Google it means that when you do a search on Google from now on you’ll “find information just for you, such as Google+ photos and posts—both your own and those shared specifically with you, that only you will be able to see on your results page.”

What does that mean for you, your website and your website’s search engine ranking?

The most immediate and obvious impact is that Google+ pages posts and shares will now receive a higher ranking than ever before. As Google explains ” if you search for a topic like [music] or [baseball], you might see prominent people who frequently discuss this topic on Google+ appearing on the right-hand side of the results page. You can connect with them on Google+, strike up meaningful conversations and discover entire communities in a way that simply wasn’t possible before.”

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Happy New Year everyone! I hope you’re having an enjoyable 2012 thus far.

Now that the holiday season is over, you may be thinking about the goals for your website for the next 12 months. It helps to sit down every so often to review your website and marketing plan and the start of a new year is a great time to do that.

You’ll want to consider what your current objectives are for your website and see if the site you have and the website promotion tactics you’re currently using align with those goals. You may find that you’ve changed your focus without changing your website or your online promotion strategy.

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If you have a website, you’ve probably spent at least some time promoting it. While there are obviously a number of different ways to promote your website online, here are a few resources that will give you a great starting point in your quest to increase traffic to your website.

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You’ve probably heard the term “Organic SEO” before, but what is it exactly? Simply put, organic SEO is search engine optimization that is natural and unpaid. It means that you’re improving your website’s search engine ranking without using pay-per-click or any other paid methods of improving your website’s visibility.

This differs slightly from onsite SEO.

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Sometimes it can be tough to find the right website copywriter to work with. This is only natural. After all, you’ve probably never worked with a website copywriter before so you likely have no idea what to look for in one.

The search for a talented, honest and skilled web content writer can seem a bit difficult, but it doesn’t have to be that way.

A good tip is to follow the same guidelines you would follow when working with any service provider.

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