Everybody wants their website to rank highly on Google. The good news is that Google wants the sites that rank highly to actually be good sites. That makes sense. After all, if Google search results delivered spammy sites or irrelevant information for most search terms, eventually people would stop using the search engine. This means […]
One of the biggest issues many business owners have is wondering what to post on their company blog. Most people know that it’s a good idea to have a company blog, but what should you write on it? This will depend on your business. In general, write what you know. While having a company blog […]
Adding original content to your website is important for several reason. The most obvious is search engine rankings. We all know by now that Google loves content. Frequently adding content to your website lets Google know to return to your site often, which can help improve the quality of your search engine ranking. In addition, […]
A lot of people might wonder why they should work with a website copywriter. After all, you know how to write and you also know your own business better than anyone else, so why do you need someone else? Well, writing your web content yourself might work for you and, if it does, that’s good […]
When it comes to writing a company blog, one of the toughest parts is coming up with ideas for posts. However, it’s important to remember that a company blog doesn’t have to be boring. Just because it’s “corporate” that doesn’t have to mean “lifeless,” “uninteresting” or “dull.” It also doesn’t necessarily mean “self-promotion.” This last […]