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Google’s “Helpful Content Update” & What It Means for Website Content

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What the Google Helpful Content Update Means for Website Content In August 2022, Google started rolling out what it called the “helpful content update.” According to Google, the goal of this update was to focus more on people-first content that meets the expectations of visitors. What does that mean? According to Google, “People-first content creators …

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What is SEO Copywriting?

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SEO copywriting is writing content that both search engines and people find valuable. When people talk about SEO copywriting, they’re talking about website content that is easy to find online, that provides people with the information they’re looking for, and that is considered relevant to the search that was done. While SEO copywriting is designed …

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Reasons to Add Original Written Content to your Website, Other Than Google Search Rankings

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Adding original content to your website is important for several reason. The most obvious is search engine rankings. We all know by now that Google loves content. Frequently adding content to your website lets Google know to return to your site often, which can help improve the quality of your search engine ranking. In addition, …

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