Choosing An SEO Company
It can be difficult to choose an SEO professional when you want to promote your website online.
However, with a bit of research on your end you should be able to find the right search engine optimization expert that will promote your site, improve your search ranking and grow your company.
Finding SEO Services is a lot like finding a plumber, a lawyer or any other service provider. Here are a few tips that can help:
- Talk to your friends
Ask your friends, family and peers. See if any of them have needed professional SEO services in the past. If they have, ask for a recommendation. Some of the best people are found through others.
- Check out their website
A good search engine optimization professional will have a good website. This shows that they understand how to do business online. Look around their site for information about the provider. You may be interested in a freelance SEO professional or you may be looking at a search engine optimization company. Either way, look at their site and find out about them. Talented people have nothing to hide. They will have a detailed about page and it will be easy to contact them.
- Find out their tactics
How do they optimize website? Do they use blackhat techniques to gain a quick boost? Do they sound knowledgable? For this reason it is good to speak to them over the phone or through several detailed email messages.
- Are they local?
If you are in Toronto, you may want to work with a Toronto SEO professional. Having someone local makes it easier to contact them and they will know which SEO techniques work in your geographical area. It also makes it possible to schedule an in-person meeting.
- They should have time for you
SEO is a two-way street. You will want to be in communication with your search engine optimization person. SEO is also quite time intensive. Make sure the person you are working with has time for you.
- Don’t listen to big promises
No one can promise that your site will be ranked number one on Google. If someone can absolutely guarantee this, be suspect. While the #1 Google ranking is always desired, no one can guarantee it.
- Understand some basic SEO yourself
You don’t have to become an expert, but having a bit of SEO knowledge will help you. Otherwise, how will you know if the person you are speaking with is providing good information? Check out our SEO resources or our SEO & Web Content Writing Blog for some good search engine optimization information. And ask a lot of questions. A knowledgable person should have no problem answering them.
If you have any questions or to request a website review, consultation and no obligation quote please contact me